Wide collections of top apparel brands in India

Lately it is observed that India’s trade in cosmetics, beauty products and transitional raw materials such as essential oils is approx $400 million per year. The major cause for this increase is bigger purchasing power and mounting fashion awareness owing to media and other coverage amongst the people.  Grooming is also becoming an increasingly vital part of people's attitude because they are now stepping out to work as retails sector employees or other such jobs in the top cosmetic brands in India.

Apart from cosmetics, even the Indian textile and apparel industry is one of the biggest in the world with a massive raw material and manufacturing base. The current domestic textile industry is projected at US$ 33.23 billion and unstitched garments embrace US$ 8.307 billion. The industry is a noteworthy supplier to the economy, both in terms of its domestic share and exports. It accounts for an exceptional 14 per cent of entire industrial production and thereby the top apparel brands in India add a lot to the GDP of the nation, marking huge sales records every year.

Projections of women brands in India

Women’s formal wear and ethnic wear markets are ruled by unorganized players. With more women estimated to enter corporate world, both these segments are fine opportunities because of the market size. Traditionally, the men’s apparel market in India has been notably larger than the women’s apparel market. With only 20 percent of India’s urban women in the workforce, women’s wardrobes have traditionally been limited to home wear and items for special occasions. However, it has been anticipated that by the year 2020, the segment of women brands in India will be dominating the apparel industry.

Exclusivity of women brands in India

It becomes utterly essential for every brand to develop a USP which marks its presence in the industry. The chief designer or the founder of a brand makes it the prime concern to develop uniqueness for the brand which puts the brand in spotlight of fame and popularity. Over the years, the best women brands in India have reached the top mark for the reason that they have managed to develop a strong USP based on the designs, price, diversity or any other captivating factor.

Women brands in India for western wear

Women shoppers across metros and smaller cities are gradually opting more for western attires, helping enhance sales for branded clothing, making it one of the fastest growing categories in the clothing division. Conventionally an under-serviced market, women’s western wear is receiving grip and wider recognition due to an increase in disposable incomes, and more women joining the workforce and dressing smart. Now starts the time to launch more and more women brands in India.